Friday, May 16, 2008
This Week's Links
Wow, I'm simply amazed at the power of the pen. Yesterday we participated in the Bloggers Unite initiative which was designed to "harness the power of the blogosphere to make the world a better place. By challenging bloggers to blog about a particular social cause on a single day, a single voice can be joined with thousands of others to help make a real positive difference." Stefanie, of the Focus Organic blog was kind enough to categorize the hundreds of blog posts from yesterday. With topics ranging from Children's Rights to Human Rights in China, we urge you to take a look at what fellow bloggers accomplished yesterday. I'm really proud that we participated.
Now on to our favorite marketing links!
This post from the Mobilestorm Digital Marketing Blog provides an excellent synopsis of how to use and how not to use MySpace and other social networks in your social marketing program. It advises marketers that there is a warning to be found in the recent grand jury indictment of a woman who allegedly caused the death of teenager Megan Meier by harassing her on MySpace. Very interesting read. And, I believe that there will be lots of media attention here.
For a little bit of inspiration in your life, check out this short post by Ross Hollman in his Strategize blog. He's quoted Walt Disney here. You may get inspired to start something new, or challenge yourself, so be forewarned.
You know there's nothing worse (in my opinion) than being stereotyped. That's why my sense of justice really loved this post called Four Fallacies about Female Consumers, from the WonderBranding Blog. Sneak peek at one of the four fallacies--I learned that women outspend men on purchasing electronic gadgets and gizmos. Who knew?
Finally, I was really pleased to find a blog that focuses specifically on Hispanic Marketing, called Hispanic Trending. Check out this blog post that reports on some new survey data about California Hispanics (yes, they ARE online!).
Another week has passed. Enjoy a sunny, wonderful weekend!